After extensive research, I am ready to publish my Five truths about (ordered) lists.
1. A list of “n something about something else” is a powerful attractor, a kind of visitor-magnet that pulls visitors to web pages, blog posts or whatever.
Don’t say no, you’re reading this post because of it.
2. An ordered list starts with a number or a letter to prove it is ordered. Yet this is not always the case and as I introduce this possible deviation, this point is true and I have my second truth about (ordered) lists.
3. The biggest merit of the list author is to put numbers or letters in front of the items. The list content is generally already known but nobody had the idea to put a number in the front. Numbering the items is a great leap forward to enforce point number 1 above. If you read this more than twice, you’re stuck in a loop, skip to point number 4 to escape.
4. The disappointment reading such a list is positively correlated to the effort required to access the list. If you have to do anything more than one click like subscribe, sign-in and so on, be prepared.
5. A list shorter than five items doesn’t look serious. A list holding more than ten items is discouraging, thus the biblical benchmark about commandments.
I will monitor the visits on this page to confirm point number 1 and monitor retweets, likes, mentions and of course read your comments to assess the sense of humor of (ordered) lists readers. Results of this study to be published soon.